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HAP Names New Vice President of Business Development and Consumer Solutions

DETROIT –  Health Alliance Plan has appointed Marc Vanderburg to the position of vice president, Business Development and Consumer Solutions.  In this position, he is responsible for driving customer service excellence and growth for HAP, which includes the sales and retention activities for all lines of HAP business.

Vanderburg has nearly 30 years of experience in sales, marketing, business development and operations, which includes nine years at HAP in various capacities.

Prior to this appointment, Vanderburg served as associate vice president of Account Solutions, where he was responsible for the service and retention of HAP’s large and small employer group customers. Before that, he was the director of HAP’s producer business, responsible for managing the growth and retention of the business generated by HAP agents, as well as HAP’s public-sector book of business. 

“Marc always focuses on what is best for HAP’s customers and members,” said Terri Kline, president and CEO.  “His well-rounded background, combined with his passion for building and maintaining relationships with HAP’s key business partners positions us well for future growth opportunities as HAP continues to expand throughout Michigan.”

Vanderburg holds a bachelor’s degree in business administration with a concentration in marketing from Eastern Michigan University. He is also a graduate of Leadership Detroit and holds a Michigan Producer’s Insurance License. Vanderburg resides in Huntington Woods, Mich.

About Health Alliance Plan
Health Alliance Plan (HAP) is a Michigan-based, nonprofit health plan that provides health coverage to individuals and companies of all sizes. For nearly 60 years, HAP has partnered with leading doctors and hospitals, employers and community organizations to enhance the health and well-being of the lives we touch. HAP offers a product portfolio with six distinct product lines: Group Insured Commercial, Individual, Medicare, Medicaid, Self-Funded and Network Leasing. HAP excels in delivering award-winning preventive services, disease management and wellness programs, and personalized customer service. For more information, visit



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Noelle Tanner

Health Alliance Plan (HAP)

(248) 443‐1067


Rich Donley

MCCI on behalf of HAP

(313) 481-4712