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HAP's Boots for Kids Drive Launches with Genesee Valley Mall as New Donation Station

November 13, 2018

FLINT, Mich.,  – The annual HAP’s Boots for Kids drive began at the Genesee Valley Mall earlier today with a Cookies & Milk party to promote this important mission. Now through Jan. 31, 2019, HAP will collect new boots and funds to help local families get winter boots to stay warm this season. New boots will be accepted at the Genesee Valley Mall and other HAP Donation Stations in the area.

Since 2008, HAP’s Boots for Kids drive has provided new boots to thousands of children in partnership with shelters and community agencies throughout Genesee, Saginaw, Bay, Lapeer and St. Clair counties. HAP’s 2017-2018 Boots for Kids drive raised more than $3,000 to buy boots.

“Many families are unable to purchase suitable winter boots or warm winter clothing due to limited finances. It’s why we started Boots for Kids,” said Tom Spring, director of wellness and community programs, HAP. “We want to ensure our community members are well-prepared for Michigan’s harsh winters, and every year we are blown away by the community’s support.”

People can also raise funds for HAP’s Boots for Kids drive by taking a selfie with HAP’s big orange 12-ft. boot. The "big boot" will be on display at various events until January allowing anyone in the area to take a selfie with it – and for a good cause. HAP will donate $1 to the drive each time a person posts a public Instagram or Twitter selfie and tags @HAPMichigan using #HAPbootsforkids The goal is to collect a maximum of 1,500 selfies. The big boot’s schedule will be posted on HAP’s Facebook page.

Boots collected by HAP will be distributed by community organizations like My Brother’s Keeper, Catholic Charities of Shiawassee and Genesee Counties and the Genesee County Salvation Army. This year, HAP donated $1,500 to help purchase boots for the Genesee County Salvation Army's Christmastown event. This is an annual event where Genesee county residents receive a free warm winter coat and other items for the holidays. With donated boots from HAP, the Salvation Army can now offer more winter clothing to help needy families prepare for winter weather.

“Genesee County families can look forward to our first ever Christmastown event which plays a crucial role for families that need support,” said Salvation Army of Genesee County’s Major Randy Hellstrom. “We are grateful for HAP’s donation that will help us, give needy families a happier holiday season.” 

Monetary donations will be accepted online at hap.org/bootsforkids. Checks should be made payable to “Priority Children/HAP’s Boots for Kids” and mailed to Priority Children at 902 E. Sixth St. Flint, Mich. 48503.  Priority Children, a 501(c)3 organization that works to improve the quality of life for children and families, acts as the fiduciary for HAP’s Boots for Kids program.

About Health Alliance Plan
Health Alliance Plan (HAP) is a Michigan-based, nonprofit health plan that provides health coverage to individuals and companies of all sizes. For nearly 60 years, HAP has partnered with leading doctors and hospitals, employers and community organizations to enhance the health and well-being of the lives we touch. HAP offers a product portfolio with six distinct product lines: Group Insured Commercial, Individual, Medicare, Medicaid, Self-Funded and Network Leasing. HAP excels in delivering award-winning preventive services, disease management and wellness programs, and personalized customer service. For more information, visit hap.org.


Editor's note: High resolution photos to accompany this story are available for download at hap.org/news.

Thumbnail Selfie Contest Photo


Ebony Dooley
Health alliance Plan (HAP)
(248) 443-7847
[email protected]

Noelle Tanner
Health alliance Plan (HAP)
(248) 443-1076
 [email protected]

Categories: Community events, Outreach and partnerships

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